VR Is Now Being Used To Relax Cows

A farm in Moscow is testing the effects of using virtual reality on cows to make them feel calm and produce more milk.

Virtual Reality (or VR for short) allows users to experience video games or a new virtual world from a first-person perspective, thus making them believe that they are actually there. Not only can the experience create a huge sense of immersion, but the concept of Virtual Reality itself can make one believe like they are part of a much more exciting world – a world of fantasy, mystique, and perhaps even intrigue. However, Virtual Reality can be much more than that, especially when serving a non-entertainment purpose.

A farm in Moscow is using Virtual Reality on its cows in order to lower their anxiety levels so that they are able to produce more milk as a result. The experiment happened at the RusMoloko farm in Moscow's Ramensky district where the cows wore Virtual Reality headsets specifically designed for the "structural features of cow heads," and were shown a "wild, expansive field beneath the summer sun."

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via: Ministry of Agriculture and Food of the Moscow Region

According to an official statement from the Ministry of Agriculture and Food of the Moscow Region, initial tests have managed to increase "the overall emotional mood of the herd." The ministry has also stated that studies have shown that depending on the environment and its conditions, it can significantly impact a cow's milk production. As such, a more peaceful and calming environment can make a cow produce a lot more milk when compared to a stressful environment.

It's important to keep in mind that the experiment was just an initial test to see the outcome the Virtual Reality simulation had on the cows. Long-term studies will have to be conducted in order to see the full effects of Virtual Reality on the cows and how much milk they will be able to produce. The developers of the Virtual Reality experiment hope to continue their project if it continues to yield positive results.

Virtual Reality isn't just being used on cows nor for non-entertainment purposes, however. The use of Virtual Reality can also significantly impact peoples' work experiences and professions, especially when it comes to medicine, training, business, therapy, and a lot more.

Source: BBC

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